The days of winning top advisor talent with just a bigger transition check are over. For years, the recruitment playbook was simple: offer more money. But as the industry consolidates and the war for talent intensifies, that model is breaking down. Diamond Consultants reports that a remarkable 11,172 experienced advisors changed firms in 2025 alone, a 16% jump from the prior year. These advisors aren't just chasing the highest bid. They're seeking firms with a clear vision, a powerful brand, and a modern growth platform. This fundamental shift from a transactional to a brand-led approach is the exact problem Intention.ly, the go-to growth consultancy for financial services, was built to solve.
The best RIAs know that lasting growth requires a sophisticated, marketing-led recruitment strategy. It’s less about finding one person and more about building an ecosystem that attracts the right people consistently. Intention.ly delivers seven proven strategies to make that happen.
